Our approach is based on hearing the project, the business of our client, expressing this impression in a visual image, and then decipher it and turn it into a task. For naming. Design. Branding. Copywright.
About how the name, philosophy and logo of the fashion brand were found in a half-empty picture with an almost imperceptible pattern of grass along the edges.
Wild grass, which you want to fall and look at the sky.
This story is about pause. About the serenity of a summer day. About how to feel alive.
Name and logo
The name IN, formed by a pattern of grass.
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How it works?
How often do you face the fact that the designer does not understand you? Perhaps it's hard for you to understand what you want from design, it's hard to express your desires?
What is considered as a problem is an opportunity.
The business owner or his top manager knows his project or product better than anyone else. And some of this information is "encrypted" from him.
We do not require the client to make complex technical tasks.
In order to hear you, we draw the so-called metaphors- abstract images that transmit images without words.
Analyzing these images together with the client, we get deep insights about the wishes of the client, the brand, the problems and opportunities around it, and then we transform these images into brand DNA, things, design and much more.
This is not just the history of creating brands. This is Adventure. Overcoming. Search. Puzzles. And as a reward - the only true solution. The decision that our client takes as proof of the high goal to which he is going.
The starting business needs a little - the brand's focus, a good name, a logo, business cards... With the company's development, new requests appear - as well as the means to implement them. Start with the first stage, focus the brand, which costs $1000, or describe your task, and we will make you an offer.